Cookies Policy

Last Updated: September 2, 2026

This Cookie Policy explains how GKU ("GKU," "we," "us," or "our") uses cookies and similar technologies when you visit or interact with our website.

Cookies help us operate our website, remember your preferences, understand how visitors use our services, improve website performance, and, where permitted, provide more relevant marketing and advertising.

We use cookies and similar technologies in accordance with applicable laws and regulations. Where required by applicable law, we will request your consent before using non-essential cookies.

This Cookie Policy should be read together with our Privacy Policy and Terms of Service.

1. What Are Cookies?

Cookies are small text files that websites store on your computer, smartphone, tablet, or other device when you visit a website.

Cookies allow websites to recognize your device and remember certain information about your visit, such as:

• Login status
• Shopping cart contents
• Language preferences
• Country or region
• Website preferences
• Pages visited
• Website interactions

Some cookies are necessary for the website to function properly, while others help us understand website performance, improve your experience, or support advertising and marketing activities.

2. How Does GKU Use Cookies?

GKU uses cookies and similar technologies for purposes including:

• Operating and securing our website
• Enabling shopping cart and checkout functionality
• Remembering your preferences
• Maintaining account and login functionality
• Preventing fraud and unauthorized activity
• Understanding how visitors use our website
• Measuring website and marketing performance
• Improving website functionality and user experience
• Personalizing website content where applicable
• Measuring advertising effectiveness
• Supporting relevant marketing and advertising where permitted

The cookies used may vary depending on your location, device, browser, consent preferences, and the services or features you use.

3. Types of Cookies We Use

Strictly Necessary Cookies

These cookies are required for the website to operate properly.

They may support functions such as:

• Shopping cart
• Checkout
• Account login
• Security
• Fraud prevention
• Session management
• Website navigation
• Cookie consent preferences

Because these cookies are necessary for core website functionality, they generally cannot be disabled through our cookie preference tools.

You may be able to block them through your browser settings, but doing so may cause parts of the website to stop working correctly.

Functional Cookies

Functional cookies help provide enhanced website features and remember choices you make.

For example, they may remember:

• Language preferences
• Country or region
• Display preferences
• Previously selected settings
• Other website preferences

Disabling functional cookies may affect certain personalized features of the website.

Analytics & Performance Cookies

Analytics and performance cookies help us understand how visitors interact with the GKU website.

They may collect information about:

• Pages visited
• Time spent on pages
• Website navigation
• Traffic sources
• Website errors
• Device and browser information
• General website interactions

We use this information to measure website performance, understand visitor behavior, identify areas for improvement, and improve the overall user experience.

Where required by applicable law, these cookies will only be used after you have provided the appropriate consent.

Advertising & Marketing Cookies

Advertising and marketing cookies may be used to understand the effectiveness of our advertising campaigns and provide more relevant advertising.

These cookies may help us:

• Measure advertising performance
• Understand whether visitors complete purchases after interacting with advertisements
• Build or measure audiences
• Limit how frequently certain advertisements are displayed
• Improve marketing campaign effectiveness
• Provide more relevant advertising where permitted

These cookies may be set by GKU or by approved advertising and marketing partners.

Where required by applicable law, advertising and marketing cookies will only be activated after you provide consent.

4. First-Party and Third-Party Cookies

Some cookies are set directly by GKU or the technologies used to operate our website. These are commonly referred to as first-party cookies.

Other cookies may be set by third-party service providers whose technologies or services are integrated with our website. These are commonly referred to as third-party cookies.

Third-party providers may include services related to:

• Website hosting and e-commerce
• Analytics
• Advertising
• Social media
• Payment processing
• Fraud prevention
• Customer support
• Website functionality
• Marketing measurement

Third-party providers may process information according to their own privacy policies and terms.

We encourage you to review the privacy information provided by relevant third-party services where appropriate.

5. Cookies and Similar Technologies

In addition to traditional browser cookies, GKU and our service providers may use similar technologies where applicable, including:

• Pixels
• Tags
• Web beacons
• Local storage
• Software development kits (SDKs)
• Tracking technologies
• Other browser or device-based technologies

These technologies may perform functions similar to cookies, such as measuring website activity, remembering preferences, supporting security, or measuring advertising effectiveness.

References to "cookies" in this policy may include these similar technologies where appropriate.

6. How Long Do Cookies Last?

Cookies may be either session cookies or persistent cookies.

Session Cookies

Session cookies generally remain active only while your browser session is open and are typically deleted when you close your browser.

Persistent Cookies

Persistent cookies remain on your device for a defined period or until you delete them.

The exact duration depends on the purpose of the cookie and the service that sets it.

Some cookies may also be refreshed when you revisit our website or interact with certain services.

7. Managing Your Cookie Preferences

Where available, you can manage your cookie preferences through the cookie consent or privacy preference tools provided on the GKU website.

Depending on your location and applicable law, you may be able to:

• Accept non-essential cookies
• Reject non-essential cookies
• Choose specific cookie categories
• Change your preferences later

Changing your cookie preferences will not normally disable cookies that are strictly necessary for the operation, security, or essential functionality of the website.

8. Managing Cookies Through Your Browser

Most web browsers allow you to manage cookies through browser settings.

Depending on your browser, you may be able to:

• View stored cookies
• Delete existing cookies
• Block all cookies
• Block third-party cookies
• Receive notifications before cookies are stored
• Configure cookie permissions for specific websites

Please note that blocking or deleting certain cookies may affect website functionality.

For example, you may experience issues with:

• Staying logged in
• Maintaining items in your shopping cart
• Completing checkout
• Remembering preferences
• Accessing certain website features

Please refer to your browser's privacy or cookie settings for specific instructions.

9. Cookies Used for Advertising

Where permitted by applicable law and based on your consent where required, GKU may work with advertising platforms and other marketing partners to measure advertising performance and deliver relevant marketing.

These technologies may help us understand whether an advertisement resulted in:

• A website visit
• Product page interaction
• Add-to-cart activity
• Checkout activity
• Purchase
• Other relevant website actions

Advertising partners may also use information collected through their technologies according to their own privacy policies.

You can manage applicable advertising and marketing cookies through the privacy or cookie preference options available on our website and through the settings provided by your browser or relevant advertising platform.

10. Analytics

We may use analytics technologies to better understand how visitors use the GKU website.

Analytics information can help us understand:

• How visitors find our website
• Which pages are most frequently visited
• How visitors navigate between pages
• Website performance
• General interaction patterns
• Technical errors or usability issues

We use these insights to improve our website, products, content, marketing, and overall customer experience.

Where required by applicable law, analytics cookies will only be used after obtaining the appropriate consent.

11. Your Privacy Rights

Depending on your country or region, applicable privacy and data protection laws may provide you with certain rights regarding your personal information and the use of tracking technologies.

These rights may include the ability to:

• Request access to certain personal information
• Request correction of inaccurate information
• Request deletion of certain information
• Object to or restrict certain processing
• Withdraw consent where processing is based on consent
• Manage certain advertising or tracking preferences

The availability and scope of these rights depend on applicable law.

For more information about how GKU collects, uses, shares, stores, and protects personal information, please review our Privacy Policy.